Last Updated: March 2016
If you wish to issue a broadcast email:
Note: A minimum of two working days is required. This time is needed for the Communications & Marketing team to process your request and conduct a test run within the system.
- Contact the senior communicator within your portfolio. The senior communicator will discuss your proposed message and the appropriate audience(s).
- Review the broadcast email writing guide.
- Working with your senior communicator, finalize a draft of the broadcast email and have it approved by your Vice-President (VP) or Associate Vice-President (AVP). The senior communicator in your portfolio can then assist with submitting the draft email content, and can review the test run with you if needed.
Final materials should be submitted at least two working days before the message is due to go out. Broadcast emails are typically issued Monday to Thursday, before 4pm, with a maximum of one broadcast email permitted each day.